DHL
Docufilm di Natale "Il Corriere DHL"
ASK
Work with their own couriers, who have always been the true heart of the company, and increase brand awareness.
WORK
With DHL, we chose to celebrate Christmas with a short docufilm, midway between traditional festive spirit and modern influences, set in the hidden corners and tiny works of art in the workshop of Marco Ferrigno, a Neapolitan craftsman who creates figurines for nativity scenes. A new figurine is created in the workshop, ready to be placed in the nativity scene: it’s the “DHL Courier”, with the unmistakable yellow uniform, branded cap and the obligatory DHL box in hand.
RESULT
Total views: 1.1M
Total reach: 1.8M
Total engagement: 132k
